Robotic brass band

Client

Dos Equis

About the case

For the college football season 2021-2022, Dos Equis travelled with a 36-piece robotic instrument jukebox to fire up a tailgate party before each game. Plan8 was tasked with rearranging and re-recording 20 songs into marching band ditties. From recent top-list songs like “Old Town Road” by Lil Nas X to old hits like “The Final Countdown” by Europe and even the classic Fox College Football Theme.

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