Donate a Thought

The Swedish Cancer Foundation uses their office lobby as a engaging and educational space. We collaborated with them to create "Donate a Thought", an interactive sound experience where real-time audio, inspired by the Cancer Foundation's music theme, evolves as visitors interact with the installation. It’s a powerful way to weave personal experiences and reflections into a shared soundscape, fostering connection and empathy.

The concept behind "Donate a Thought" was to create a living, evolving auditory experience—one that’s personal yet collective. When visitors place their hand in the Donate a Thought-circle, the music dynamically shifts based on their contributions, creating a soundscape that grows and changes in real time.

To accompany the above we've designed a soundscape that reflects the Cancer Foundation's mission to fight cancer. This soundscape is constructed so that 70% of the audio is composed in a major scale, and 30% in a minor scale. This balance reflects the fact that 70% of people affected survive cancer.

The final sound experience is delivered as a surround sound installation, enveloping visitors and creating an immersive, emotional connection to the space and the stories being shared. This auditory journey invites each person to become part of something larger while reflecting on the strength of the community.